Cindy Sherman for MAC Promo Images and Product Description

CINDY SHERMAN FOR M·A·C
M·A·C is forever asking “Why not?” when it comes to the miracles of makeup – our medium for transformation – always exploring new ideas about the many ways we long to look and feel different for a day, a night, a lifetime. With the help of props, makeup, prosthetics, wigs and sets, artist Cindy Sherman embodies this Power of Transformation – from off-kilter Hitchcock heroine to fresh corpse, Caravaggio Portrait to Park Avenue Plastic Surgery Maven – all elaborate exercises in trying on different personas.

In the campaign we've longed forever to conceive, Cindy Sherman for M·A·C created three characters using three different colour stories. We're living in a time when people of all persuasions have become bolder than ever about the ways they choose to express themselves: with a colourful palette of possibilities, You are the Artist, You are your own Subject, and no matter how fearfully you begin, you become fearless in the process. We can't wait to see what you (and the genius that is Cindy Sherman) do next!

Cindy Sherman for M·A·C
Available September 29th, 2011 through October 27th, 2011.

M·A·C IS FOREVER ASKING “WHY NOT?” WHEN IT COMES
TO THE MIRACLES OF MAKEUP – OUR MEDIUM FOR
TRANSFORMATION – ALWAYS EXPLORING NEW IDEAS ABOUT THE
MANY WAYS WE LONG TO LOOK AND FEEL DIFFERENT.

FLUIDLINE
Ash Violet Blackened purple
Blacktrack Solid flat black
$15.00 U.S./$18.00 CDN

LIP ERASE
Dim N37$18.50 U.S./$22.00 CDN

PIGMENT
Tan Muted pinky brown bronze
Emerald Dusk Deep yellow blue with white pearl
Blue Storm Rich Metallic Blue
Starless Night Deep black purple with light purple pearl
$20.00 U.S./$24.00 CDN

LASH
36$15.00 U.S./$18.00 CDN

LIPSTICK
Fleshpot Pale muted pinky beige (satin)
Violetta Bright clean violet purple (amplified)
X-S Dirty red chestnut (satin)
Plum Bright purple (lustre)
$14.50 U.S./$17.50 CDN

PARLOR SMOKE QUAD
Parlor Smoke Mauve grey (frost)
Cross Cultural Neutral brown (matte)
Steel Almost black (veluxe pearl)
Indigo Noir Navy (matte)
$38.00 U.S./$45.00 CDN

BRONZING POWDER
Solar Riche Midtone deep orange brown
$23.00 U.S./$27.50 CDN

NAIL LACQUER
Coco Clay Warm chocolate
Oyster Shell Light stone grey
$15.00 U.S./$18.00 CDN

MASCARA
Zoom Fastblack Mascara Rich black
$15.00 U.S./$18.00 CDN

KOHL POWER
Feline Rick black
$15.00 U.S./$18.00 CDN

EYE BROWS
Lingering Soft taupe brown
$15.00 U.S./$18.00 CDN

BRUSH
252 Large Shader
$30.00 U.S./$36.50 CDN
224 Tapered Blending
$30.00 U.S./$36.50 CDN
182 Buffer
$49.50 U.S./$58.00 CDN

WITH THE HELP OF PROPS, MAKEUP, PROSTHETICS, WIGS AND SETS, ARTIST
CINDY SHERMAN EMBODIES THE POWER OF TRANSFORMATION. IN THE CAMPAIGN WE’VE
LONGED FOREVER TO CONCEIVE, CINDY SHERMAN FOR M·A·C CREATED THREE
CHARACTERS USING THREE DIFFERENT PALETTES OF POSSIBILITIES.

LIPSTICK
Neon Orange Bright clean orange (amplified)
Show Orchid Vivid hot pink (amplified)
Fusion Pink Bright coral (amplified)
Ruby Woo Vivid bluish-red (matte)
$14.50 U.S./$17.50 CDN

EYE SHADOW
Three Ring Yellow Yellow green(veluxe pearl)
Passionate Real midtone red (matte)
Blue Candy Clean blue (satin)
Shock-A-Holic Deep purple (satin)
Royale Clean violet (matte)
$15.00 U.S./$18.00 CDN

CHROMOGRAPHIC PENCIL
Process Magenta Matte magenta
Basic Red Primary red
Hi-Def Cyan Cyan blue
Rich Purple Dense purple
$15.00 U.S./$18.00

EXPRESS YOURSELF…YOU ARE THE ARTIST,
YOU ARE YOUR OWN SUBJECT! WE CAN’T WAIT TO
SEE WHAT YOU (AND THE GENIUS
THAT IS CINDY SHERMAN) DO NEXT!

MINERALIZE SKINFINISH
Lightscapade Soft candlelit beige with multidimensional shimmer
Porcelain Pink Soft pinky coral with gold veining
$28.00 U.S./$33.50 CDN

LIPGLASS
C-Thru Peachy beige with shimmer
Pink Fade Pale pink
Orange Tempera Pale peach
Good Times Pale mauve
$14.50 U.S./$17.50 CDN

ANGEL FLAME QUAD
Chamomile Creamy pale yellow (satin)
Feather Pink Mid-tone pink (satin)
Angel Flame Coral that flashes pink/yellow (frost)
Gravel Blue-grey (matte)
$38.00 U.S./$45.00 CDN

JUMBO PENULTIMATE EYE LINER
Rapidblack True black
$19.50 U.S./$23.50 CDN

BRUSH
168 Large Angled
$34.00 U.S./$41.00 CDN

AVAILABLE
North America September 29, 2011 International October 2011 at all M·A·C locations, 1.800.588.0070 and www.maccosmetics.com